Traci Larson is a graphic designer and front-end developer with 14 years of professional experience. As a systematic thinker, she loves to understand the big picture and connect the dots between strategy and execution, and she especially prides her practice on working with artists, musicians and arts institutions. She founded Visual Issues, a multi-disciplinary creative studio that specializes in visual identity design, in 2014. She began her career working with legendary transmedia designer and artist April Greiman, and then with contemporary architect and designer Andrea Lenardin Madden. Her work has received awards from and been featured in numerous publications such as Print, Frame, and the The Dieline. She earned her BFA in Communication Arts with an emphasis in Graphic Design from Otis College of Art and Design in Los Angeles.